We are Music, Entertainment & Public Figure  brand strategists

 

Build your brand…build a highly engaged community 

Discover, create & grow your brand while  building enduring relationships with your community.

Consultations

Clients

Cups of Coffee

Without a brand strategy all your marketing is random shots in the dark

As design strategists, we bridge the gap between strategy conceived and strategy executed. We align your brand to the touchpoints of your customers— creating exceptional community experiences. Marketing like its 2020.

Discovery Session

Every client we work for we start out with a discovery session where we really begin to understand what you and your brand are all  about, and who you are speaking to. This is typically very eye opening to the client and is used as a compass for everything else we do.

Look & Feel

Using our finding from the discovery session we will create a look and feel that reinforces what your brand is about. You will know exactly where to be, who you are reaching, and the best way to connect.

Create & Implement

We will use all the information we discover  to create & implement the appropriate look and feel of your brand to all touch points of your fans and customers. This will create your enduring community of people that can’t wait for your next piece of content or next experience.

Know exactly where you should be and what you should be doing with a solid brand strategy!

Sometimes I write 

Random Acts of Marketing

Random Acts of Marketing

After being in digital marketing for over a decade, there are certain behaviours that I realize are common among not only musicians and entertainers, but most any type of business. The one I want to speak on today is what I call, “random acts of marketing”.  Whether...

Is Instagram (or any social media) worth it For Musicians?

Is Instagram (or any social media) worth it For Musicians?

So getting right to the point, lets answer the question, “Is Instagram worth the time it takes musicians?”. The answer to that is, it depends how they are using it. If you are using instagram the way the industry and labels tell you to, then the answer is easy. No it...

First Steps To Building a Super Fan Community

First Steps To Building a Super Fan Community

In previous articles we have said how the music business in general is continuing to pound the drum of how you need to be “discovered” so you can get the mass exposure that is needed to sell more music and fulfill your dreams of a career in music. Unfortunately that...